Wednesday 22 November 2017

3 Interesting Ways Photocopying has Revolutionized Office Workflow

London is one of the culturally vibrant cities which have an equally energetic corporate lifestyle. Thus, if you have recently moved into an office in London, you must be busy setting up the space. There are certain devices that are mandatory keeping inside the office for a smooth workflow. One such thing is a photocopier, which offers several advantages.

The urban world has taught us to multitask as it echoes the mantra of “progression”. Similarly, photocopiers have advanced into magical machines that perform its tasks while saving time and money. They are convenient and highly functional with numerous benefits for your business. As a result, photocopiers stand out producing tons of copies with just a push of the button.

However, one of the main issues that business owners face is whether to purchase photocopiers or lease them. It is a fact that photocopiers can do more than just photocopying in London. It can simultaneously fax, scan, and print. So, let’s understand why a photocopier is an asset.

Convenience:


Photocopiers offer an excellent way to make copies under your own roof. The wide-ranging features rapidly produce copies. This modular equipment enables you to select the skills you want in a machine and add new features after you purchase. The photocopiers double-up as networked printers to scan email documents. It also exceeds the speed of lightweight multifunction devices, output quality and resolution while enhancing the work speed.

Polished:

The photocopiers offer clean copies of the material you intend to copy. The ink doesn’t spill as a result you get absolutely flawless photocopied sheets just like the original you have. Hence, it has gained a huge popularity for not just being clean but also being less messy.
Economical:

If you want a document to be copied on both sides, you just need to set the photocopier in that way. A sheet of paper with input on both sides can easily select the option of a two-sided printing. This feature boosts the printing process and presents an affordable choice as it diminishes the amount of paper required per copy.

5 Custom Creative Ways of Printing onto Foam and Rubber

Do you want to give your brand a more sophisticated and creative look while presenting it in front of others? Therefore, printing on office walls or a signboard filled with innovative images will be a good choice for you. Entrepreneurs based in London, who want to catch the attention of the masses, must do a little research on printing.

However, you can get thousands of options on printing onto foam and rubber in London. Following five ways of using custom printing will help you in driving more crowd toward your brand -
Shift signboard easily:

A portable sign can help you in the quick expansion of your business. They are easy to set, reposition and break up when your purpose is fulfilled. Prints on foam and rubber are sturdy, portable and lightweight. They stand to be the perfect material for decorating wide ranges of projects and presentations.

Effective presentation and lecture!

Do you want to skip the usual presentations through laptop or projector? Then, create some portable foam boards printed with visual aid. It will consist of the key points and important charts related to your lecture. Foam core, being an excellent material for showcasing your projects, makes you stand out in the crowd.

Get unique interior designs:

The empty walls of your office are like blank canvases. You can fill this place with some creative designs. Colorful and eye-catching graphics on the walls will make the workplace more engaging. It brings inspiration to your employees as well.

Attractive booth or conference hall:

Don’t let the passers-by skip your booth or conference hall at the fair. Make a custom foam board printed with your brand logo and hang it outside the stall. Vibrant graphics printed on the walls of the conference hall will attract more eyes.

Aisle Markers:

As foam is a light material, you can design a few and hang them from the ceiling. It will fit perfect to guide your customers to products or services they are looking for. Also, it does not consume any extra spaces on the floor.

Monday 25 September 2017

Top 4 Benefits Of Advertising Your Business Using Vehicle Livery

Vehicle livery is one of the most essential and effective branding and advertising tools that can help your business become identifiable to prospects travelling about. Having your company’s van wrapped in eye-catching graphics is one of the best ways to get your business noticed. It is also a cost-effective way to advertise your brand and business.

Here are 4 reasons why vehicle graphics can benefit your business.

# Mass Marketing
Depending on whether you have a fleet or one vehicle and how far you travel, you can potentially reach thousands of viewers every month. Compared to any other form of advertising, a vehicle wrap will enable you to be in the midst of your local targeted market. People who need your products or services will definitely take notice and they will spread the word around.

# Mobile Advertising
You do not have to wait around for your target audience to take notice of your press ad, because with van livery central London, you will be travelling to your audience. You can reach out to customers in the most non-intrusive manner. The lead possibilities that you will get from mobile exposure are endless.

# Non-aggressive Advertisement
Vehicles wrapped in attention-grabbing graphics help to attract attention without causing any disturbance. Potential consumers will be able to easily spot your message without considerable distraction from what they are doing. Customers are known to respond better to advertising that does not have an ‘in-your-face’ approach.

Creative Ways Of Advertising Your Business Using Vinyl Graphics


Vinyl graphics are an excellent and economical way to advertise your business and attract your target audience. They can dynamically help to enhance your brand presence. Mobile advertising, window & lobby graphics and floor graphics in Battersea are some of the effective ways of using these graphics for maximum impact.
Creativity has no limitations when it comes to business signage. One excellent example is the variety that can be found when utilising vinyl graphics in Battersea for your business. These graphics are durable and versatile, as well as, attention-grabbing. They can help convey your brand message and dynamically advertise your business in the most unlikely places.

If you are wondering how you can make use of these graphics for the best results, take a look below.

# Window and lobby graphics
The window and lobby of your commercial space is a fantastic place to feature custom graphics, signs or vinyl lettering. You can choose to convey any kind of message that you want, from your businesse’s mission statement to advertisements, way finding signage and business information such as, phone number or working hours. Irrespective of the needs of your business, there is a vinyl solution for you. Ultimately, it all comes down to your imagination.

# On-the-go advertising
Mobile or on-the-go advertising is a wonderful way to attract the attention of your potential customers. Since vinyl graphics offer a lot of flexibility, advertising your business in the form of car graphics and vehicle lettering is no longer a constraint. As a matter of fact, it offers endless possibilities. In addition to the typical windows and door ads, your business vehicle can also be fully wrapped in personalised vehicle decals or vinyl graphics. You can completely customise these wraps, from the vinyl materials to the colour. Also, the use of vinyl graphics does not only stop with cars. Bicycles, motorcycles and even boats can showcase your message or advertisement.



# Floor graphics
The incorporation of floor vinyls is another awesome use of these graphics. This enables you to take full advantage of another advertising surface and also provides a one-of-a-kind approach to way finding signage. It is particularly useful in shop displays and retail spaces. 
Vinyl graphics are a cost-effective advertising solution that can help boost your business. If you want to make this aesthetically-pleasing and creative signage work for you, talk to an expert.
 

Tuesday 19 September 2017

Top 5 Tips When Choosing A Sign Company

Signage is part of your brand’s visual identity and this is the main reason why choosing a sign company is important. This is a major investment and one that will help in brand recognition and awareness. You must partner up with a company capable of producing displays that are of the highest quality and that will last an entire season. However, with so many companies to choose from, the decision often becomes quite difficult. 

Take a look below at a few helpful tips that will help you in selecting the perfect sign company.

# Learn about the company
A company that specialises in supplying both internal and external signage will be able to take care of your needs. This way, you do not have to work with separate companies for the requirements of internal and external sign systems. Also, working with one single company has its own perks as the professionals are able to better understand your business and needs.

# Know what technologies they use
Times are changing rapidly and technologies are evolving at an exponential rate, it is important to partner with a sign company in Battersea that is able to keep up with the trends. The company you choose must possess a sound knowledge about traditional techniques, as well as, the latest technologies. Such companies will be able to provide you with advanced sign systems that will help you stand out from the crowd.

# Find out if they offer bespoke solutions
A business needs variety and if the company you choose is unable to treat each project individually, you cannot hope to differentiate yourself from the competition. Sign companies with the capability of designing and creating signs in various shapes and sizes must be the preffered choice.

# Check their portfolio to assess the quality of work offered
By going through the past work of a company, you will be able to make a more confident decision. It will give you an idea about the quality of work that is offered. Also, whilst browsing, you might get some inspiration for your next signage project.

When looking for a sign company to reliably carry out all your present and future projects, keep the above-mentioned tips in mind.

How Using Shop Window Graphics Can Benefit Your Business

A dull and uninteresting shop front can go unseen on a high-street full of people, especially if there are a lot of other retailers. To grab the attention of your target audience, it is important that you stand out from the rest. You need a potent solution that will help you convey what your business offers and draw in the crowd. This is where shop window graphics play an important role.

If shop window graphics are designed properly and printed using a cutting-edge printer that delivers razor-sharp detail, they can provide you with the following benefits.

# Gain new customers and convey your business message
Shop window graphics can instantly transform your shop front from boring to exciting. They are useful in attracting the attention of potential new customers and also in assisting in getting across exactly what your business has to offer. If you are setting up a new retail shop, these window graphics can help you carve out a niche for yourself. If you are running an established retail shop, changing the shop front can be a great way to keep you ahead of the competition. You can display your products or services or news about upcoming or ongoing discounts and offers with the help of shop window graphics in London.

# Boosts brand awareness
Brand awareness is extremely important, especially if you are starting a new business. You need  your companies name and logo to become commonplace in the minds of your potential customers. A drab shop front will say nothing about your business. On the other hand, an eye-catching window graphic will make heads turn and build brand recognition and awareness.

# Creates curiosity to pique the interest of onlookers
Window graphics help in creating curiosity because they shield the inside of a shop from being seen by onlookers. If potential consumers are intrigued by the window graphics, they will come through the door to find out more. The more people who come in to your shop, the chances of sales increase. Also, there is a high chance that people who are fascinated by your window graphics are going to share the information with their friends and family.

Window graphics prove that even the simplest of advertising tactics are effective. Appealing and attention-grabbing window graphics can increase your customer base and sales.

Friday 28 July 2017

The Basics of Getting Flyers and Other Marketing Items Printed


Print is still one of the most powerful mediums of advertisement in the world despite the rise of the internet. Print marketing materials such as flyers and brochures offer a number of advantages. Apart from their low cost, they enjoy a high response rate. These and more are the benefits provided. However, to enjoy them all, you need to know the basics of printing marketing products. Here is a short guide to the process.

The Choice of Material

One of the first things you need to do is choose the material on which the products will be printed. Generally, people opt for the standard cardstock for brochures, postcards and business cards. However, there are several more options available in the market. Recycled paper is a popular choice. Premium quality paper is another option. In fact, you do not even have to choose paper as the material. You even print on wood, bamboo and other exotic materials.

Of course, the choice will depend on your budget. If you do have the money to spend, you should consider getting something other than the standard cardstock. You might be surprised at the results of the marketing campaign.

The Range of Inks

Just like paper, you do have choices when it comes to the inks. In most cases, the inks are chosen on the basis of the material which is being used for printing. Therefore, you may find the selection to be rather limited if you have chosen some exotic material like wood. For paper, the range of inks available is rather large. An exciting option can be UV inks which glow in the dark. Used correctly, they can make your brochures impressive.

The Finishing Options

All print materials should be given a layer of finish. This provides a bit of protection but enhances the aesthetics as well. Gloss is, by far, the most popular choice. Other commonly used options include matte and lamination. While you can get good results with them, you may also opt for something exotic like emboss.

Knowing the options available makes it easier to place the right order with the printing services. Of course, you need to hire the right company as well.

Thursday 29 June 2017

Top 5 Tips When Choosing A Sign Company




Signage is part of your brand’s visual identity and this is the main reason why choosing a sign company is important. This is a major investment and one that will help in brand recognition and awareness. You must partner up with a company capable of producing displays that are of the highest quality and that will last an entire season. However, with so many companies to choose from, the decision often becomes quite difficult.
Take a look below at a few helpful tips that will help you in selecting the perfect sign company.
# Learn about the company
A company that specialises in supplying both internal and external signage will be able to take care of your needs. This way, you do not have to work with separate companies for the requirements of internal and external sign systems. Also, working with one single company has its own perks as the professionals are able to better understand your business and needs.
# Know what technologies they use
Times are changing rapidly and technologies are evolving at an exponential rate, it is important to partner with a sign company in Battersea that is able to keep up with the trends. The company you choose must possess a sound knowledge about traditional techniques, as well as, the latest technologies. Such companies will be able to provide you with advanced sign systems that will help you stand out from the crowd.
# Find out if they offer bespoke solutions
A business needs variety and if the company you choose is unable to treat each project individually, you cannot hope to differentiate yourself from the competition. Sign companies with the capability of designing and creating signs in various shapes and sizes must be the preffered choice.
# Check their portfolio to assess the quality of work offered
By going through the past work of a company, you will be able to make a more confident decision. It will give you an idea about the quality of work that is offered. Also, whilst browsing, you might get some inspiration for your next signage project.
When looking for a sign company to reliably carry out all your present and future projects, keep the above-mentioned tips in mind.